I went over my notes from the Gov. 3.0 conference over the weekend. There was much to read and think about. In my notes were some key quotes. A summary of key quotes from the conference is worth keeping – here they are:
“Sometimes we forget that social media is an exchange” Angelina Russo (Museum3). This quote really identified one of the biggest problems with the hype around social media – for many, social media is used as a broadcast mechanism and this is fine up to a point. But the real reason for social media is to allow communication exchange; to make mutual connections; and to learn from each other. Government – are you listening or just broadcasting?
In a similar vein, Amanda Eamich (US Dept of Agriculture) said that “it’s not about the technology…it’s about the people and intent”. I couldn’t agree more.
“Web 2.0 is the social filter” Robert Thomas (Dept of Innovation, Industry, Science & Research). A key reason people use social media is to be able to share experiences and opinions with friends. These experiences and opinions are used to filter the vast swamps of information out on the web and in junk mail catalogues. Word-of-mouth marketing has never been more significant.
According to research from IBM, “every week businesses waste 5.3 hours due to inefficient processes” Mike Handes (IBM). This quote was actually on a slide in Mike’s presentation but really reinforced the point to me that knowledge management is vitally important to the bottom line in business and government. If we as knowledge managers can improve the way information is used and knowledge accessed within an organisation, then we are saving people valuable time AND ensuring that decisions can be made with the best available information.
The other quote from Mike that makes a lot of sense is that “content revolves around people”. Technology is a wonderful enabler but it really is the people who really count. That’s the difference between loading documents onto a website and calling that open government when what should be happening is increasing the access and level of interaction between government, it’s workforce, and the citizenry. My fear is that government doesn’t think much of the social and prefers the document repository form of community “interaction”.
Anni Rowland-Campbell (Intersticia) quotes Genevieve Bell when she said to “think of data as a person”. I liked this metaphor because it gives awareness to the fact that data can be viewed with many personas and used for many different reasons. Whilst I am not certain of the context the quote was originally used, “data as a person” opened my thinking as to how we might perceive data in the web 2.0/web 3.0 world.
Tudor Groza (University of Queensland) observed that “the problem (with social media) is the silos”. By this he meant that our social media is compartmentalised (in silos). Social media relies on formal links (hypertext) to join information elements together rather than having the right combination of information about a person or an object in the one spot at the one time. Personally, I don’t see this as a problem as the “silos” can be linked if they want to be. I also believe that a person’s identity is comprised of many different personas representing different interests and associations. Let me think this one through in the context of the semantic web…
My final key quote is less about the potential “dryness” of a topic, but more on the way in which the topic can be communicated.
“I’m the kind of person who, if you met me at a dinner party, would find accountants more interesting to talk to” Paul Storey (Dept of Health). I certainly disagree, Paul. Your presentation about the use of health data to solve medical riddles was both interesting and passionate. Don’t underestimate passion in anything that people do.